BULL’S EYE

Yvon Chouinard, an American rock climber, environmentalist, and outdoor industry billionaire businessman. Build up his company, Patagonia based on one golden principle.

“In Zen archery, you forget about the goal – hitting the bull’s eye. Instead, focus on all the individual movements involved in shooting an arrow. If you’ve perfected all the elements, you can’t help but hit the center of the target.”

Don’t get caught up in the excitement of setting and achieving a goal. Instead, identify it and then forget about it. Focus on the process.

Don’t forget that in the end, fulfillment comes from the journey that got you there.